WE CREATED A CAMPAIGN THAT CAPTURED UNSCRIPTED, REAL PEOPLE TESTIMONIALS FOR THE LAUNCH OF CLARISONIC'S NEWEST FAMILY ADDITIONS: 
MIA FIT AND ALPHA FIT.UNSCRIPTED, REAL PEOPLE TESTIMONIALS FOR THE LAUNCH OF CLARISONIC'S NEWEST FAMILY ADDITIONS: 

The Work

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To launch the Mia & Alpha Fit device, we created a video that features genuine, unscripted, reactions of real people while using the device for the first time.

 

By recording behind a one-way mirror, we were able to capture genuine testimonials of six women and six men that organically communicated the products' benefits and features its new design, while washing their face.

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